Enter the Future, Today

At Shark Theory Labs, we believe in the power of what your brand could be tomorrow, but we don’t believe you should have to wait that long. Why not be that brand you dream of today?

We call it Labs, because we experiment with the latest and next-generation technologies to ensure that you stay infant of your customers today, but more importantly that you remain in front of where they’ll be tomorrow.

Whether you’re looking to enter the Metaverse with a Virtual Reality World of your own, want to capitalize off NFT’s, or you simply need a strong website or mobile app to capture and retain customers, we’ve got a solution for you.

View Selected PortfolioGet Started Today

We believe in the future and creating opportunity so much that our founder delivered a TED Talk on it!


There’s a lot of talented engineers, designers, and marketing companies out there.  The question is, do they really understand you?

Built by Entrepreneurs

We understand that you need your new idea executed ASAP. As fellow entrepreneurs, we understand that quick execution is the best way to take advantage of an opportunity.

Turnkey Solutions

Do you have an idea, but don’t have it all figured out yet? Just give us what you’ve got and let our content and visual team figure out the details for you.

Designed to Dominate

We don’t create apps, sites, and strategies for you to simply exist.  We’re allergic to losing too and strive to deliver projects that help you dominate your competition.


We’re now taking select clients as we build worlds, arenas, and work environments in Virtual Reality for the Metaverse and other VR platforms.


WebSites & Mobile Apps

Responsive Sites, E-Commerce Sites, Community Sites, iPhone/iPad Applications, and Android Applications

Virtual Reality & NFT's

Virtual Reality Business Applications, Oculus World and Building Design, and NFT Creation and Launch 

Corporate Identity

Logos, Brand Guides, Marketing Collateral, Social Media Cohesiveness, and Instagram/Facebook Filters

Business Consulting

Startups and Brand Refreshes and Launches, Crisis Mitigation, and Employee Development and Career Growth Planning

Marketing Campaigns

Digital campaigns including Social Media Strategy, Adwords and Ad spend, and Direct-to-Consumer Non-Web Campaign Creation


Reach the first page of Google and related search engines with Keywords that bring buying audiences to your website


Check out some of the projects we’ve created for happy clients

Call Us Today and Let's Get Started!

(214) 414-9110

(214) 414-9110

Ready to get started?
Call us now!

Baylor Barbee

Speaker. Author. Serial Entrepreneur.

Baylor Barbee is a mindset development author, speaker, and host of the mental health podcast, “Shark Theory”.


Baylor has been trusted by several Fortune 500 companies, universities, and large-scale nonprofit organizations in the world.


A former division one football player for Baylor University, Baylor was selected as one of the Top 100 Keynote Speakers by Databird Research Journal and was named by the Dallas Convention and Visitors’ Bureau as one of the top 12 most influential African-Americans in Dallas, TX.

To Learn more about Baylor, visit

Ready to turn those Ideas into Dollars?

(214) 414-9110

(214) 414-9110

Ready to get started?
Call us now!


4447 N Central Expy STE 110-118, Dallas, TX 75205

(214) 414-9110

Mon. - Fri. 10:00am - 5:00pm


We’re looking forward to bringing your vision to life.

Send Message